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Goals Get You Going by Les Brown

Posted by Nereida | Posted in Marketing Training, Mindset | Posted on 06-01-2010

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Take These 3 Practical Steps

Goals give you a purpose for taking life on. People who live without goals have no purpose and it is obvious even in their body language. They are on permanent idle; they slouch; they list from side to side. Their conversations dawdle. They telephone you: “Hey, I’m just calling. I wasn’t doing anything, so I thought I’d call you.” Well, don’t call ME. I’VE got things to do.

Many people just muddle through life. They don’’t read informational material, they don’t even pay attention when they WATCH television. If you ask them what they are watching, they mumble-mouth, “Nothin’, I’m just lookin’.”

What are your goals for your career? For your relationships? For your spiritual life? Develop a schedule for the next month, the next six months, the next year, five years and ten years. Write it all out.

Let’s take one of the most common goals: You want to make more money. If that is your goal, then take some practical steps toward realizing it.

  1. First, determine specifically how much money you want to make. Then, double that amount and make THAT your goal. Even if you don’t reach the higher amount, you will probably still find yourself making more than your original goal.
  2. Second, decide the amount of energy you are willing to expend to reach your goal. How many hours are you willing to work a day? How many jobs are you willing to hold down? What sort of work are you willing to do?
  3. A third step in this process is to develop a practical plan of action and get started immediately. Chart out where you want to be in relation to your goal in the next month, six months, one year, five years and ten years. Get started today. Go apply for that second job NOW! Go enroll in that career training program NOW! Ask for that raise NOW!

And finally, make sure that you have all of this written down so that you can review it every morning and every night and envision yourself taking these steps, DOING THEM and SUCCEEDING!

Here are some other leaders you may want to check out…

How to Communicate That Trusting You is a Sound Business Decision

Posted by Nereida | Posted in Featured, Marketing Training, Mindset, Prospecting | Posted on 04-01-2010

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You do not require tricks or ploys to seduce people into doing business with you.

As a trainer or sales professional you will see all the tricks of the trade.  These are the little games that sales people play to get ahead.  And the challenge is that many of these little tricks are just that.  They are tricks.

What you need is a strong clear message of why it makes sense for people to do business with you.

Using shortcuts or tricks contradicts the message you desire to radiate and that message is: It is a good business decision to trust me.

One habit that you can begin to implement to change your results tonight is to Communicate that trusting you is a sound business decision to your prospects.  So if you are trying to sell cars talk about cars – If you are selling cows, talk about cows.  If you are marketing a business opportunity, talk about the business opportunity.  Do not fall into the trap of using one product to seduce a prospect into a conversation or interaction with you with the intent on selling them something else later.

Assist your prospect to see exactly why it makes sense to collaborate
with you in business rather than buy from someone else.

Learn to communicate the value that you bring to the table in any transaction and you will build a solid a credible business in any market within the sales industry.   As you hear other stories and ideas that other sales people are implementing ask yourself if these methods are within your integrity before implementing them.   If a trick or a shortcut comes at the expense of your integrity then the price is much too high.    A successful sales person is a good leader because they inspire trust.

Top sales people in world class organizations have personal magnetism that naturally attracts people to them coupled with the self assurance to say follow me with confidence that their company can deliver the results their customer is seeking.

Developing your trustworthiness means developing your leadership skills.  You require confidence and authority combined with the knowledge of your products and service.  An understanding of what your prospects do for a living and assuming the responsibility in assisting them in finding a solution to what they require.  This does not mean guarantying their success.

It is about assuming responsibility for assisting them find a solution for what it is that they are seeking.

You must find out what they are looking for and then determine if what you are offering is a good fit for them.  Then put them in the direction of what they require to see that what you are marketing is a solution or a potential solution for whatever it is that they are seeking to change in their life.

Prospects can sense this when you offer it.  Most of them will relax once they know that you are charge and they will willingly follow you once they feel that they can trust you.

So the focus here is not how trustworthy you appear it about how trustworthy you really are.

So begin today to develop a reputation for following through with what you say.  Don’t speak anything that you cannot deliver because the truly great marketers know that power in this industry is to Under Promise and Over Deliver.

Don’t get seduced into promising more than what you can absolutely deliver.  You will build more trust by delivering more than what you speak rather than speaking big and delivering small.  Begin to do this today and you will create a habit of delivering what you promise and more.  Then you will be in a position to say with authority Follow Me.

50 Cent vs. Jim Rohn?? + VIDEO

Posted by Nereida | Posted in From Around the Web, Marketing Training, Mindset, Music Business Plan, Prospecting, Video | Posted on 14-12-2009

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I found this interview and the reason I am posting it here is because at the very last question 50 explains one of the legendary Jim Rohn’s Fundamental Principles.

Your Success in the marketplace is determined by the Value You bring to the marketplace.

XXL: Do you see yourself ever opening the doors again for G-Unit, where you’ll bring in outside acts again, like you did with M.O.P., Mase, and Mobb Deep?

50 Cent: Yeah, I’m getting ready to bring in a whole batch of new artists.

XXL: New artists, or just guys who will be new to G-Unit?

50 Cent: New talent—I’m excited. My parameters will be different on what I do to support the actual artists, but as far as artist development and grooming them to the point when I feel they’re ready, that’ll be excellent. I’m excited about it, because I don’t feel like I’ll ever be as big as I want to be based off my own success. It’ll be based on my success and the success of others around me. I’ll provide those opportunities again. Like, Em can go home all the time and just chill. Not bother working, but I’m still here, and if he decides not to travel, I’m out there. I make [moves] everywhere, so it creates something that they can make reference to as why they’d have that interest.


To learn how to position yourself as a leader & market your music online the right way, go here.
How to Have Your Best Year Ever – In Only 15 minutes
Jim Rohn teaches that your success is directly related to how much value you bring to the marketplace. These 3 videos outline how you are in total control if your income.

Part 1

Part 2

Part 3

To read more about Jim Rohn and subscribe to his Free Weekly E-Zine click here.

Music Marketing Strategy-An Interview with Donell Jones

Posted by Nereida | Posted in From Around the Web, Marketing Training, Mindset, Music Business Plan | Posted on 08-12-2009

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Platinum R&B heavyweight Donell Jones has been producing real R&B since his debut album ‘My Heart’ in 1996. Even without a label throwing their full machine behind his albums, Jones still manages to stay relevant, creating fans all over the world, by creating timeless music.

Now independent, Jones plans to give his fans not only more great music but also a glimpse into his personal life, whether it’s on Twitter, video chat, etc.

To read the full interview go here:

http://www.singersroom.com/interview/artist-v-193.asp

Online Music Marketing Strategy

Donnel Jones

 Singersroom: What’s your plan for social networking and becoming more interactive?

Donell Jones: I’m throwing myself in it whole heartedly man. It’s the new thing. I mean you can connect with your fans and be one-on-one.

It wasn’t like this like ten years ago when I first came out. When I first came out, you had to send in your fan mail and now you can talk to your fans directly; you can even do a video chat.

It’s crazy how technology has changed but it’s the best thing for music right now.

 I think for a lot of people in my position going independent, it’s going to help in a major way because not only is the music business suffering a lot, the record labels are really killing themselves because they are letting go of a lot of  great artists right now.

 It’s almost like they don’t know what they’re doing…like they don’t understand the internet. This is a big marketing tool and they are still going off the old ways they ran business.

Singersroom: Yeah man…I always wondered why these labels don’t create music portals for themselves internally.

Donell Jones: Exactly…I be thinking about how would you let iTunes come in and make a music store and you haven’t thought about doing it yourself. That to me doesn’t make any sense whatsoever.

They didn’t think about it and somebody else jumped on it. I guess this is why the deals that they are giving up right now are 360 deals.

 I think that’s kind of terrible.

A lot of these artists really make their money from going on the road and now they want a piece of your shows.

So it’s like, is it really worth it being an artist on a label?

I mean they have the money to back you as an artist but at the same token you’re never going to make anything because they are going to pad the books so bad that you are always going to be in the red.

Singersroom: So what advice do you have for a new artist that is approached by one of these deals?

Donell Jones: It depends on how much money they are putting on the table. I mean I gotta look at it like this, some of these guys never had money before and the type of money they might give out probably could help someone’s family. Sometimes you have to take it, but as far as a person in my position, I wouldn’t take it.

 If you already have a fan base and you know how to connect with your fan base, it makes no sense to go get a record deal, not unless they are putting up a hell of a lot of money (laughter).

 

 To how to position yourself as a leader and leverage the power of the internet to market your music go here.

Internet Music Marketing from around the web….

Posted by Nereida | Posted in From Around the Web, Marketing Training, Mindset, Music Business Plan | Posted on 04-12-2009

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Your Music Business Plan will only work if you stay on the cutting edge.

Here a some more articles to check out.

Updated – 1/5/10

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don clemons – United States Directory | LinkedIn
Current: Artist Development at Warner Bros. Records; Education: David Starr Jordan High School, California State University, Chico

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Long Island News – Strategic Opportunity Grants Available for
By clasione
Strategic Opportunity Grants Available for Artists of All Disciplines (Riverhead, NY) – The SOS (Strategic Opportunity Stipend) Grants, a joint project. a joint project of the New York Foundation for the Arts (NYFA) and New York State arts and cultural organizations such as the East End Arts Council, is specifically designed to help individual artists take advantage of career-enhancing opportunities that will significantly benefit their work or career development.
Long Island Press Releases – http://www.longislandexchange.com/press/

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New Online Course: Online Music Marketing – Campaign Strategies
Online Music Marketing takes an in-depth look at the tools and emerging technologies “One of great things about the Internet is that it offers unlimited

Here is the  Course Syllabus

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Have You Checked Your Ego Lately? | Artist Development Network
The affects an ego can have on an artist’s music career.

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MADAM | Music Artist Development And Marketing » The Music
Music Artist Development and Marketing or M.A.D.a.M has a long history of developing music talent and assisting in raising it to the next level.

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How do I Build a Fanbase
How do I Build a Fanbase – Marketing and Promotion – This is a question I think every artist or band asks themselves on a daily basis … what have been

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http://www.spars.com/
SPARS Society of Professional Audio Recording Services On Line Studios Mixing Mastering Music Sound Audio Production.

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Dear Musicians – Please Be Brilliant or Get Out of The Way

By Dave Allen
The term Digital Native is defined in a Wikipedia article as “a person for whom digital technologies already existed when they were born, and hence has grown up with digital technology such as computers, the Internet, mobile phones and MP3s . …. I think the lack of apparent breakthroughs in music is an illusion, caused by the fact that groundbreaking music and music marketing strategies are now the norm. Of course, this is a good problem to have.
pampelmoose Dave Allen of Gang… – http://www.pampelmoose.com/

Music Technology Recap – November Edition | creative deconstruction

By refe
It’s one tactic that needs to be understood as part of an overall marketing/sales strategy and within a band’s position in the marketplace. I think the problem is in searching for a one size fits all cookie cutter solution and being left …. a couple of music startups, … which brings people together to openly discuss the intersection of digital music, media and culture.
creative deconstruction – http://www.creativedeconstruction.com/